The kick-off meeting of the project Ci-Novatec- Customer Intelligence for inNOVAtive Tourism Ecosystems, co-funded for 867.000 euro by the Interreg V-A Greece-Italy Programme 2014-2020, was held on 5-6 July in Patras (Hotel Astir Palace). The Region of Western Greece is the lead beneficiary of this project in cooperation with two greek partners, the University of